Search engine results pages (SERPs) work like leaderboards. The search provider’s algorithms crawl through web pages to determine which ones best match the statement or… Read More »What Is Position Zero (P0)? Your Guide to Boost Your SEO Strategy | Brafton

If time is such a precious resource for small business owners, why isn’t more of it spent on high-value, high-impact work? A survey of small… Read More »Vendasta’s CEO Brendan King on The Way SMBs Buy Technology is Broken

One secret weapon in the ongoing battle of digital marketing? The good old SWOT analysis—tweaked and polished to meet today’s unique digital landscape challenges and… Read More »SWOT Analysis for a Digital Marketing Agency with Examples

Bet you’ve never heard this one before: an economic downturn can be the best time to try breaking into a new market, especially in B2B.… Read More »Grow Your Base: B2B Market Entry Strategies

Small business owners grapple with a myriad of decisions. One paramount choice is the investment in SEO, or search engine optimization. But is it genuinely… Read More »Is SEO Worth It For Small Businesses? With Examples

If you’re a marketer, your life got turned upside down again a few months ago when Meta announced its competitor to X, the website formerly… Read More »Navigating Meta’s Threads: Insights for Marketers | Brafton

AI vs human. Artificial intelligence is undoubtedly the theme word of 2023, which is evident by how much it has transformed the way companies do… Read More »AI vs Human Marketing: How to Amp Up Your Productivity

B2B Marketing Managers See Customer-Centricity as Path to Maximized BudgetsB2B marketing managers say that focusing on the needs of their organization’s customers and relying on… Read More »Elevate B2B Marketing News Weekly Roundup: Social Engagement Metrics Gain Ground & LinkedIn’s Expanding AI Functionality

Before digital marketing and search engine optimization (SEO) were a thing, a local services ad meant a beautifully calligraphed store sign or a newspaper ad.… Read More »Understanding Local Search Ads I Brafton

As we stand on the brink of technological advancements and unprecedented online growth, the allure of owning a piece of this vast digital puzzle has… Read More »Digital Marketing Agencies for Sale in 2023