News and Insights February 13, 2025 Let’s be frank: I’m not a doctor, and you won’t find medical degrees on my office wall. However, in… Read More »The Heart of Health Communications – FINN Partners

Like it transformed personal communication 25 years ago, email has revolutionized how colleges and universities connect with students. Although some people now neglect their inboxes,… Read More »Email Marketing Best Practices for Higher Ed – SMA Marketing

AI adoption is growing surprisingly, and it’s not hard to see why. In 2024, global AI spending is projected to exceed $184 billion, with an… Read More »AI Development Cost: What Drives the Cost of Building AI?

Link building can be a complex and time-consuming process. There are so many different tactics that can be used to get to your end goal,… Read More »A beginners guide to link building strategies for SEO.

In this article, we talk about email verification. Why do you need it? How can emails help you in this process? How do you make… Read More »The complete guide to writing effective verification emails

Beyond Digital: A Business-First Framework for Transformation Why a Digital Strategy Matters A strong digital strategy isn’t just about having an online presence—it’s about creating… Read More »The Digital Roadmap: A Strategic Guide to Business Growth – Liquid Digital

When running paid ads, knowing how far they can reach is key to meeting your marketing goals and staying within budget. To succeed, it’s not… Read More »What Is the Average Reach for Paid Ads? Platform Benchmarks & Insights | Oyova

Abraham Lincoln famously said, “Give me six hours to chop down a tree, and I would spend the first four hours sharpening my axe.” The… Read More »Why Market Research Is Essential Before Launching Your Messaging Strategy – Avalaunch Media

The automotive industry is a high-speed race for attention.  In a marketing landscape saturated with various ads, brands are constantly pushing the boundaries of creativity… Read More »Automotive Marketing Campaigns: 18 Top Car Ads of All Time

Part of building your brand is determining how you want to be perceived by your audience. Being at the top of the pyramid doesn’t mean… Read More »Marketing on Social Media | A Founder’s Role | Colibri